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	<title>Comments on: Write an effective band bio or press release.</title>
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	<link>http://musicshrink.com/2010/01/19/music-shrink-7/</link>
	<description>Helping your music succeed where art and commerce meet.</description>
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		<title>By: brian</title>
		<link>http://musicshrink.com/2010/01/19/music-shrink-7/comment-page-1/#comment-16</link>
		<dc:creator>brian</dc:creator>
		<pubDate>Tue, 19 Jan 2010 17:31:05 +0000</pubDate>
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		<description>I couldn&#039;t agree more with this post. As a publicist and music writer, I know how hard it is to pique someone&#039;s interest and get them to actually put the CD in the player. 

I equate it to HR reading resumes or a script reader um... reading scripts. An HR person will spend on average 10 seconds on a resume and a script reader will dump a script in the first couple pages if it doesn&#039;t grab them immediately.

If you have the cash, I would recommend hiring a professional publicist or local newspaper writer (or music blogger) to write your bios and press releases. Many writers will do it for around $100 a page for a bio. Your job is to make awesome music - no one expects you to be an excellent scribe.</description>
		<content:encoded><![CDATA[<p>I couldn&#8217;t agree more with this post. As a publicist and music writer, I know how hard it is to pique someone&#8217;s interest and get them to actually put the CD in the player. </p>
<p>I equate it to HR reading resumes or a script reader um&#8230; reading scripts. An HR person will spend on average 10 seconds on a resume and a script reader will dump a script in the first couple pages if it doesn&#8217;t grab them immediately.</p>
<p>If you have the cash, I would recommend hiring a professional publicist or local newspaper writer (or music blogger) to write your bios and press releases. Many writers will do it for around $100 a page for a bio. Your job is to make awesome music &#8211; no one expects you to be an excellent scribe.</p>
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